这是Lay’s Do Us a Flavour活动进行的第四年，希望引导加拿大人领略全球不同风味。通过来自世界各地的食谱的启发，World Flavourites让加拿大薯片爱好者有机会通过一项有趣的途径，那就是自己最喜欢的薯片，将世界口味带回家。Lays希望大家从12个风味中挑选三个最流行的，当然这些风味也分为世界风行的(Iconic Ingredients)、Home Cooked(家制的)和Street Food(街摊式的)，更多详情如下。
大家可以上网www.lays.ca/flavour投票选出自己最喜欢的口味。截至日期是3月20日，不过每天可以投票的哦。投票之后，你还有机会获得奖品，每天有5人哦。
Lay’s® Do Us a Flavour celebrates cultural flavours from across the globe with Canada’s favourite potato chips!
Back for its fourth year, The Lay’s Do Us a Flavour campaign is taking Canadians on a flavour trip around the world. Inspired by recipes from across the globe, World Flavourites™ gives Canadian chip lovers the chance to bring their favourite international flavours home in a fun and accessible way: on their favourite potato chip!
There’s a new spin for this year’s Lay’s Do Us A Flavour campaign: Lay’s is asking Canadians to vote on 12 iconic international recipes to determine which three of these flavours will make it to Canadian grocery store shelves later this year. Flavours fall within three categories: Iconic Ingredients, Home Cooked Classics and Street Food. From Indian-inspired Magic Masala to Chinese Hot Pot and Ribs on the Bar-B inspired by far off Australia, Canadians will have plenty of delicious flavours to choose from. The full roster of flavours is:
•Iconic Ingredients: Magic Masala, Pico de Gallo, Paprika and Thai Sweet Chili
•Home Cooked Classics: Cheese & Onion Chicken & Waffles , Picanha Steak and Spicy Hot Pot
•Street Food: Bacon Poutine, Chicken Kebab, Fries with Joppiesaus and Ribs on the Bar-B
“Lay’s is a well-loved global brand and we’re passionate about celebrating cultural diversity and finding innovative ways to incorporate this into our product offerings,” says Susan Irving, Senior Director of Marketing, PepsiCo Canada. “We know that Canadians have incredibly varied tastes and we’re excited to bring them a global flavour experience in an easy and fun way.”
Until March 20, 2016 Canadians can visit www.Lays.ca/Flavour to vote for their favourite flavour up to three times per day. The winning flavour from each category will be added to the Lay’s portfolio in fall 2016 to give Canadians a chance to experience their favourite far-away flavours in the comfort of their home. In addition to getting the chance to try their flavours of choice, voters will have the opportunity to win one of five delicious daily prizes every day during the voting period!
Which flavours will win? Canadians will have to vote and stay tuned to find out! ! Visit www.Lays.ca/Flavour to learn more about the Lay’s Do Us a Flavour World Flavourites™ program and for full details about the contest.
